# AI Lead Generation for Business Outreach > Give Loop a clear offer and buyer profile. It helps research businesses and decision-makers, keeps the evidence with each prospect, and prepares a list for qualification. Canonical page: https://getprospectloop.com/solutions/ai-lead-generation Prospect Loop combines business research, connected LinkedIn search, and imported lists in a private outbound workspace. ## Start with a buyer brief you can explain. Useful lead generation starts with a specific business problem. Describe your offer, the roles you want to reach, relevant industries, company size, and the businesses you want to exclude. Loop uses your approved criteria to guide discovery and the checks that follow. Your approved business information also gives the writing stage something accurate to work with. Adding a source or saving a list does not launch outreach. You can inspect the prospects and adjust your plan before authorizing a campaign. ## Choose a source that fits your campaign. Email discovery researches company websites and uses connected research services to look for named contacts and business email evidence. LinkedIn discovery searches through your connected account for people matching the buyer brief. You can also import prospects you already have or select a previously saved list. These paths have different requirements. Ordinary email discovery needs configured research providers and available allowances. A prepared company list can reuse saved public research and company-site contact checks. LinkedIn searches depend on your connected account and provider access. - Business research for an email campaign. - Connected LinkedIn search for relevant people and roles. - Imported or saved lists when you already have a starting audience. ## Keep the reason behind each prospect. A name and company are only a starting point. Loop keeps recorded source information and company context available for qualification. Missing recipient details or evidence can hold a record for review while other prospects move forward. It does not invent email addresses to fill an empty field. Search results are checked against existing records. Previous contact and stop requests still matter when someone appears in a new list. A saved list helps organize your work; it does not erase conversation history or make every person eligible for outreach. ## Let discovery continue within your limits. An authorized campaign can continue discovery through the hosted scheduler when its connections and readiness checks pass. Email discovery is optional and follows the configured cadence and daily research allowance. LinkedIn searches retain their progress between runs. The number of results depends on your audience and available data. Requesting a larger list does not guarantee that many matches. Review the reasons prospects are held before widening the criteria; a smaller useful audience can be a better starting point than an unfocused list. ## HYPOTHETICAL EXAMPLE: A web design studio narrows its search. The studio wants to speak with owners of independent hospitality businesses. It approves that audience, defines company size, and excludes existing customers. Loop researches matching companies and preserves the available business context. A company without a suitable contact stays held. Another with a relevant role and supported information moves into qualification. These are example decisions, not reported customer results. ## What you need to get started - An approved client account, business profile, and buyer criteria. - An imported list or the connected services required for your chosen discovery route. - Available provider allowances and an active scheduler for ongoing authorized work. ## Questions ### Does Prospect Loop include an unlimited contact database? No. Prospects come from your lists or connected research and LinkedIn services. Available matches, provider access, workspace capacity, and research allowances limit discovery. ### Does finding a prospect automatically send a message? No. Research and list preparation do not send outreach. The prospect still needs to pass qualification, and live campaign execution requires your authorization and working connections. ### Where should I start? Book a free strategy call to define the buyer, choose an appropriate source, and map the setup your campaign needs. ## Related guides - [Lead Qualification That Fits Your Business](https://getprospectloop.com/solutions/lead-qualification/index.md): Prospect Loop qualifies leads using buyer criteria, source-backed context, contact eligibility, and campaign exclusions. - [AI Email Outreach From Your Business Inbox](https://getprospectloop.com/solutions/email-outreach/index.md): Prospect Loop prepares email, sends through a connected customer mailbox, and handles follow-ups and replies within an authorized campaign. - [AI LinkedIn Outreach and Prospect Discovery](https://getprospectloop.com/solutions/linkedin-outreach/index.md): Prospect Loop connects LinkedIn search, profile context, invitations, messages, and reply handling through Unipile. [Request a free strategy call](https://getprospectloop.com/book-a-call) to discuss your business and campaign setup.